Mamaearth Rice Water Shampoo with Fermented Rice Water, Keratin and Wheat Protein improves your hair texture by adding elasticity, increasing volume, and giving it a healthier appearance, while also shielding it from further damage. Rich in vitamins and minerals, Fermented Rice Water is a revered East Asian ingredient that strengthens roots and repairs damaged hair. High in protein, Keratin improves hair texture, adds elasticity, and increases volume. And because of our no toxins and no harmful chemicals philosophy, you wont find any Silicones, Parabens, Mineral Oil and Dyes in our Rice Water Shampoo.